Guides, checklists, templates, and talks

An honest framework for the headless WordPress decision: the funded signals that actually justify it, the costs the vendor pitch leaves out, and why most teams land on "not yet."

Anyone who teaches, speaks, or trains in technical fields and wants to see what their through-line actually is. One afternoon, with access to your last decade of work.

Anyone evaluating whether their WordPress site needs a real audit, or evaluating the audit proposal currently on their desk. One day on staging, one afternoon to read.

A two-page PDF: seven things every WordPress site owner should know about WordPress 7, plus a 14-day safe-upgrade checklist you can print and tick off as you go.

Free Excel training prep checklist (PDF): 22 questions to plan a session in 30 minutes, set expectations, and run the post-training week that actually drives results.

Anyone sitting on a procurement decision about enterprise WordPress hosting. Thirty minutes, on a staging environment, before signing anything.

Anyone evaluating whether headless WordPress is the right answer for their site. One meeting, before any contract is signed.

Anyone whose name is in the header of a WordPress plugin they haven't looked at in a while. Thirty minutes per plugin, on a staging environment.

A practical pre-launch checklist covering performance, SEO, security, redirects, and testing: everything to verify before taking a WordPress site live.

A structured content planning template for service businesses that need a practical, repeatable process for deciding what to publish and connecting each piece to a business outcome.

A contract-ready service-level agreement for WordPress maintenance. Response times, exclusions, escalation paths, and the editorial line agencies forget to price.

Slide deck from a November 2014 beginner WordPress talk: the difference between WordPress.com and WordPress.org, what themes and plugins do, and the first few decisions that shape every site.

Slide deck from WordCamp Detroit 2011, the same "make money by giving it away" talk Christopher delivered three days earlier at WordCamp Toronto: two venues, one weekend, one argument about the WordPress economy.

Transform your freelance developer career into a premium consulting practice. Discover the 10 structural business habits that build long-term retention and premium pricing power.

The slide deck from my 2011 WordCamp Toronto talk on how a freelance WordPress developer earns a living when most of the software is free, and what has aged well since.

Slide deck from a 2012 talk on running a newsroom on WordPress: editorial roles, workflow, and the technical choices that keep multi-author publishing honest.

These are the seven feature images I made for my own blog this month, each one generated with AI and staged like a quiet still-life on a maple workbench. I direct one for every post I write, and rather than…